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The 5 Steps to writing and submitting a grant proposal

At the end of May, a business consultant forwarded me information on a grant and recommended that I submit a proposal. 

The Cumberland County Recovery Grant application deadline had been extended to July 1st, so I thought I’d at least do some basic research on grant writing and consider how I could use my experience building online communities to support my local community in Pennsylvania. 

After identifying the concept of establishing a hub to serve 250,000 residents with mental health support groups led by certified and trained facilitators, I put together the basic project scope.

In two weeks, I connected with local community leaders, including one of the Cumberland County Commissioners, Jean Foschi, who gave her time to listen to my thoughts on the need for an online mental health support community. 

 

I’ll share a few steps I took to apply for this grant, which will not be awarded for a few months, so I can’t say that this is a “winning” strategy yet, but I’ll let you know. 

The grant application was written to apply under the Mental and Physical Health designation, which aims to offer funds for projects that support underserved populations and overcome the negative impact of COVID-19. 

This project aims to create the Cumberland County Community Online Hub (CCCOH), an online mental health hub for all county residents (children and adults) featuring certified facilitators and access to virtual mental health group counseling. The goal is to decrease suicides by 50 percent by 2025. 

The project will be coordinated through an existing organization(s) (yet to be identified) that will provide oversight through a board of directors. The COH is expected to be open before September 2023 to serve the county’s residents.

 

It may seem obvious, but I didn’t know what mental health services already existed in Cumberland County. The county has a website that offers links to different public services and resources for residents, and I sorted through these to find organizations that could be providers. 

A simple Google search of “How to write a grant proposal” will yield many results, but I found this simple 2-hour course that I purchased. It provided me with some critical tips on grant writing, was affordable, and helped me gain a better understanding of the process. 

Here are a few key takeaways from the course: 

Align Your Needs with the Funder – Who can I serve directly?

Treat funders as partners: They want to work with partners to implement the goals of the grant funds and how they will be used. 

Pay Attention to Funder Instructions: Read and provide the details needed. 

Be Concise: Less is better; be clear and concise on the context and content.

Avoid Jargon or Acronyms: Don’t assume the same reading level as the local newspaper; define terms if you need to use them. 

Balance the Head and Heart – Data and Case Studies (stories) 

Stay positive: Give potential and optimism with the stories and give good reasons for the funding so that the proposal will be received well. 

Don’t Procrastinate – Do drafts, review, update, and do the research – Follow directions and have others review it. 

Embrace change – Technology, society, or trends that change over time to adjust the messages and processes.

 

I started to reach out to people through phone calls to the Cumberland Area Economic Development Corporation (CAEDC). I started to build relationships with members of the local Carlisle Chamber of Commerce, the West Shore Chamber of Commerce, and the Mechanicsburg Chamber of Commerce. In addition, I reached out to friends and colleagues who could connect me with mental health providers or community leaders. 

I asked for help since I had less than two weeks to find mental health providers to partner with for this project. I worked on identifying key leaders who could send me to otherwise hard-to-reach people who don’t know me, but with a “referral,” I found it was so much easier to jump on a phone call with people. 

On my first draft of the grant, I had 10 pages of resources, links, project work scope descriptions, lots of statistics, and case studies. 

After I worked with a few friends and family, I was able to narrow my proposal to concise, direct answers to the grant application questions. 

My best tip for this process is to make sure to keep things short and to the point. After getting so much data and information, I was able to sift through it and find a way to express the project goals, milestones, and reasons for which the project is needed. 

Step 4: Validating the idea with others

Through this process, I kept questioning if this community would be useful to the county’s residents and if I was the right person to implement it. After talking with my business coach, another consultant, and some friends, I realized that it was an idea that others found interesting and that I was a good fit for this project, having had my own experiences with mental health illness and the fact that I’ve already done a similar project like the one I’m proposing. 

A study published by Springer Nature in February 2022 found that online peer support communities benefit those suffering from mental health challenges and the public interested in evidence-based interventions. The findings support the research that online communities can play a crucial role in helping to meet better the needs of people living with mental illness. 

As the creator of Find Calm Here, LLC (women-owned), I’m committed to partnering with a local mental health provider(s) to create an online community hub for Cumberland County residents (adults and children) to connect virtually with counselors, group facilitators, and resources to support them in dealing with mental, physical, or emotional challenges. 

The Cumberland County Community Online Hub (COH) will offer access to online mental health support groups with certified facilitators to decrease suicides by 50 percent by 2025 at no cost to the community members who use this service. The grant funding would provide training and support for building this online platform for future use, overseen by a mental health provider(s). 

As a consultant in this space since the beginning of the pandemic, I’ve created online communities for businesses and, recently, a county in Colorado (Clear Creek County Hub) using CARES Act Grant funding. I became concerned about the increased suicide rate in our county, and I believe that a well-crafted online community with a focus on mental health would provide maximum benefit and impact to overcome the negative mental health impact of COVID-19. 

At the beginning of this project, I had yet to learn how to write a grant proposal or what that even looked like. I was unsure how I could serve the community with my abilities and experience, and I didn’t know anyone in my community because I’d moved to Cumberland County 7 months ago. 

Now that I’ve submitted my application, I must wait and see how everything pans out. Still, no matter the result, getting the grant funds or not, I know that the process helped me overcome my fears about applying for a grant and allowed me to meet members of the community whom I might not have met otherwise. 

Regardless of the outcome, I’ve gained experience, and that will allow me to help others when clients look to me for support in this area. The online community space is growing very fast. I’ve been leading a group of Community Consultants for almost a year, who are working to support business owners, organizations, non-profits, and large enterprise companies in building online communities to connect clients, customers, prospects, readers, podcast listeners, and fellow creatives who are ready to connect with others virtually. 

This service, writing grants for online community building, will become more widely known and needed as we learn more about connecting virtually off social media and in more intentional ways to communicate, educate, and inspire each other.

 

For more information about my project, see below for answers to the grant application questions. 

Projected schedule and key milestone dates and project readiness*

With its current experience, Find Calm Here LLC is prepared to begin as soon as funds are awarded and anticipates the start-up phase outlined in the steps below to be completed within one year. 

Key milestones (Year 1) 

Validation of services needed by residents through 1:1 interviews and surveys

A town hall meeting to inform the residents, get their input, and answer questions. 

A board of directors established that will provide oversight to the COH 

Identify local partners to collect existing content, resources, and educational materials.

Consultations for community strategy, structure, building, marketing, research 

Platform designer, web developer, graphic designer, allocating materials 

Building an online community, training facilitators, establishing guidelines 

Ensure project sustainability and establish ongoing support by hiring a community manager. 

Provide training and support for a community manager. 

How will this project be sustained or maintained after the grant is expended? A board of directors would identify the resources needed and raise funds to continue to build, launch, and keep the online community for future generations. 

Please describe how this project benefits underserved populations.*

According to the American Community Survey, the number of children in poverty in Cumberland County increased from 6 percent in 2002 to almost 10 percent in 2020. In addition, the county has 1 mental health provider for 460 residents.  

The Cumberland County Community Online Hub is a FREE online community that brings together all county residents, no matter their financial situation. It will offer support for Diversity, Inclusion, and Equity through online community initiatives targeted at underserved residents who are financially insecure and at risk for mental challenges during COVID-19. 

How will this project help to limit the spread of COVID-19 or assist in the recovery from the COVID-19 pandemic?

This virtual space will be a safe place for people to connect with local certified facilitators from the comfort of their own homes. It will be free and accessible to all, no matter their financial situation. 

 

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