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An Online Community is about People


I hope you are finding calm whenever this message finds you. 

The first question many new community builders have asked me is, “What’s the best place online to build a community?” 

My response is always to share that it’s not about the tech tools but how you use them. 

Community building starts with a community strategy, an approach that requires some upfront work to set a foundation for what the communities purpose, vision, and mission are for the members and how the members will participate. 

An online community is a place to solve problems, support others, and develop personally or professionally.  Sometimes I work with clients who get stuck on the tech tools and are only motivated by lack. (FOMO…)

As busy entrepreneurs juggling many things, new community builders get stuck in a community’s “system” or “process” as additional revenue. Entrepreneurs hear this and think, wow, I could create an online community with a “system” provided by software companies and organizations that want you to learn and implement their system because it worked for them. This is how I started building an online community in 2020 after learning about membership models. 

The problem is that this doesn’t factor what’s in it for community members. A community is a group of unpredictable humans with busy and full lives. People aren’t transactions; they have thoughts, feelings, and needs. 

So no matter what the “place” is when people gather together, that’s a community; it’s about the people, not the profits or the platform.

    Email: Deb@FindCalmHere.com</p>     
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